Gallery Association Los Angeles Launches GP.LA App to Open Doors to LA’s Art Scene
Courtsey of Gallery Association Los Angeles
East West Bank is lead sponsor of GP.LA and Gallery Association’s annual initiatives, reinforcing its commitment to the arts
Los Angeles, September 10, 2025 — Gallery Association Los Angeles (GALA) today announced the launch of the Gallery Platform mobile app GP.LA, giving audiences around the world a new way to experience Los Angeles’ contemporary art scene.
GalleryPlatform is already a prominent digital showcase for contemporary art, and the GP.LA app marks a significant step forward in the platform’s evolution. Through the app, users can explore exhibitions, discover artists, access interviews, bookmark favorite works, and stay updated on upcoming shows—all from their phones. To install, tap the install banner and follow the on-screen instructions to add Gallery Platform to your home screen.
Push notifications are off by default—users are prompted to opt in once they open the app.
The app’s debut comes at a time when Los Angeles is recognized as one of the world’s most dynamic art centers. The county is home to more than 800 galleries and museums, giving LA more museums per capita than any other U.S. city. GP.LA offers audiences a way to navigate and personalize their experience across the city’s vibrant cultural landscape.
"We are thrilled to welcome East West Bank as the Lead Sponsor of our new mobile app and annual initiatives,” said Allyson Spellacy, President of Gallery Association Los Angeles. "East West's generous support will enable us to connect more people with the rich artistic talent that Los Angeles has to offer, and we are excited about the opportunities this partnership will create.”
East West will collaborate with GALA on year-round programming, including exhibitions, artist talks and other community-focused events. Following the 2025 wildfires, the bank also partnered with GALA to launch Project Phoenix, a working group that brought together art professionals, business leaders and nonprofits to provide relief through fundraising, webinars and tailored resources.
East West’s commitment to the arts and creative communities is reflected in its Art Program and Collection, which harness the power of art to foster cultural exchange and understanding.
“The art community has always been close to my heart, and I’ve seen how much it shapes the spirit of Los Angeles,” said Agnes Lew, head of private banking at East West Bank. “As we mark the 20th anniversary of our Art Program, we’re delighted to partner with GALA to reach new audiences, support recovery after the wildfires and ensure that creative voices continue to thrive.”
About Gallery Association Los Angeles
Gallery Association Los Angeles is a leading cultural organization dedicated to promoting and supporting the visual arts in Los Angeles. Through partnerships, sponsorships, and community engagement, the Association plays a pivotal role in enriching the city’s vibrant cultural landscape.
About East West Bank
East West Bank provides financial services that help customers reach further and connect to new opportunities. East West Bancorp, Inc. is a public company (NASDAQ: EWBC) with over $78 billion in assets as of June 30, 2025. The company’s wholly owned subsidiary, East West Bank, is the largest publicly traded bank headquartered in Southern California, with more than 100 locations across the United States and Asia. The Bank’s markets in the United States include California, Georgia, Illinois, Massachusetts, Nevada, New York, Texas, and Washington.
For more information about GP.LA, please visit here. For more information on East West, visit here. For more information about the Gallery Association Los Angeles, please visit here.
